Alif Logix for growth
Marketing that is measured against what actually happened. Search, Meta and WhatsApp campaigns, content and a website that convert, wired to a CRM that records which ad produced which enquiry and which enquiry became a booked appointment or job. The measurement is built before the first pound or dirham is spent.
Search, social and messaging campaigns pointed at what was built, and judged by cost per booked appointment or job, not cost per click. Budgets move to the channels that actually pay for themselves.
A booking site with a WhatsApp line for an Umrah transport company.
Every enquiry captured, qualified and followed up in one place, from first message to closed deal. Next actions have dates, reminders send themselves, and nothing depends on who remembered. Enquiries from WhatsApp, Instagram and Messenger can arrive through a WhatsApp inbox built on the Cloud API.
A WhatsApp, Instagram and Messenger inbox for a consultancy in Kuwait, with templates and broadcasts. More on the WhatsApp inbox.
Brand, design and content from the same team that builds the product, so the promise on the ad matches the screen the customer lands on. Short, specific, in your voice.
A content tracker for a multi-branch healthcare group, publishing posts to each branch’s Google profile.
The source travels with the enquiry into the CRM, the outcome is recorded there, and the report is built from the CRM, not the ad account: cost per booking by source, by month. Here is how to track each ad to the booking it produced.
This website: the contact form sends each enquiry with its campaign tags, click id and landing page, ready to be counted by source.
Fast, measured and built to convert, on infrastructure that costs almost nothing to run. Every form records where the visitor came from, so the site is part of the measurement, not a hole in it.
A website and leads inbox for a removals company in the UK.
Before any spend: the website and WhatsApp entry points capture the source, the CRM records the outcome, and a first report runs on the enquiries you already get.
Small budgets across a few channels at first, so the data decides rather than an opinion. Creative is produced with the person who knows the customers: you.
One review a month with the numbers that matter: cost per booking by channel, what changed, what we change next. Budgets follow bookings, not clicks.
details on request
Not always, but the measurement has to exist. If you already have a CRM we connect the sources to it; if you have nothing, a small one comes first. Spending before measuring means the first months teach you nothing.
Cost per lead stops at the ad account: it counts enquiries, good or bad. Cost per booking divides the same spend by the enquiries that actually became appointments or jobs, which is the number that tells you where to put the next budget. More on the difference.
Whichever your customers use, which in our markets usually means search, Meta and WhatsApp. We start small on several and move budget to the ones producing bookings.
The work is priced in writing after a short scoping call. Ad spend is paid by you directly to the platforms from accounts you own, so you always see exactly what was spent and on what.
Yes. We can build the measurement and the CRM while the agency keeps running the creative; the numbers make everyone better at their part.
We reply within one working day. After a short call we tell you what we would build first, and nothing starts without a written scope.