Alif Logix notesShort notes from projects Alif Logix shipped: automation, internal tools and measured marketing for service businesses.https://aliflogix.comen-gbBuild or buy: when custom software beats a subscription for a small service businesshttps://aliflogix.com/notes/build-or-buy-softwarehttps://aliflogix.com/notes/build-or-buy-softwareMost of the time, buy. Build when the process is the business, when the tools must talk to each other, or when per-seat fees keep growing faster than the team.Tue, 29 Sep 2026 00:00:00 GMTSoftwareThe three manual steps a service business should automate firsthttps://aliflogix.com/notes/three-manual-steps-to-remove-firsthttps://aliflogix.com/notes/three-manual-steps-to-remove-firstRe-typing the enquiry, chasing the follow-up from memory, and building the invoice by hand. Three small jobs that repeat every day.Mon, 28 Sep 2026 00:00:00 GMTAutomationWhat 'measured' actually means: tracking each ad to the booking it producedhttps://aliflogix.com/notes/what-measured-actually-meanshttps://aliflogix.com/notes/what-measured-actually-meansNot impressions. Which ad produced which enquiry, which enquiry became a booking, and what that booking was worth.Mon, 28 Sep 2026 00:00:00 GMTMarketingWhy every project starts with a written scope, and what is in ithttps://aliflogix.com/notes/why-every-project-starts-with-a-written-scopehttps://aliflogix.com/notes/why-every-project-starts-with-a-written-scopeA scope is not a contract trick. It is the one document that lets a small business say yes with confidence and lets us build without guessing.Mon, 28 Sep 2026 00:00:00 GMTHow we workWhen to replace your spreadsheet with an internal tool (usually month three)https://aliflogix.com/notes/why-the-internal-tool-beats-the-spreadsheethttps://aliflogix.com/notes/why-the-internal-tool-beats-the-spreadsheetA spreadsheet is fast to start and slow to trust. By month three there are three copies, nobody knows which is current, and one formula is quietly wrong.Mon, 28 Sep 2026 00:00:00 GMTSoftware